Medium has brought some interesting ideas to the idea of reading as user experience. Among them: estimated reading time.

A developer or designer using Jekyll who wants to add a Medium-style reading time estimate to a blog template will likely find that accomplishing this a simple matter of getting Jekyll to do some math and output the result – sorta.

The reading time equation is the number of words divided by typical reading speed of words per minute. The only catch is that Jekyll’s math syntax is a bit uglier than syntax used in programming languages such as... More